This article on internet social networking advantages for insurance connecting should be very helpful. Insurance social network connecting should be viewed as a scale where the advantages outweigh disadvantages. Reading this article helps make sure connections are networked properly.
Social networking is a big buzz word on the internet. Millions of individuals around the world belong to a social network. Without the internet, social networking is viewed as connecting individuals with a common interest. It could be a charity group, chamber of commerce, church, or just about any kind of alliance. The connection does not need to be political, religious, charitable, social, or non-profit. For the sake of this article, let us separate insurance social networking into two groups. Those that are non-internet connected from those social networks with internet based connecting.
From the first day an insurance agent starts writing life or health insurance, they are told to start connecting with other people. Of course this means networking. While they are encouraged to network with individual people in their environment, sales managers prefer that they focus more on business groups and social organizations.Take their advice as a grain of salt. Sales managers do not understand insurance social network concepts. They see the network as a tree full of red apples. Only by connecting quickly with members can you pick ripe apples to convert into insurance sales. Managers have an applesauce, mixed-up perception.
Acquiring insurance sales by social networking has long-term advantages. When you join a social network or utilize one you already belong to, you are down on the ground level planting seeds. Many of these seeds will never mature, while others provide a bushel full of insurance business. Examine which is the superior way of connecting. Compare the old time, personal connection which could take up to ten years before anything transpires versus the quicker internet connection. Of course, the more time you give and devote to the social organization, the quicker some seeds will sprout up and start maturing. The danger here is that time is money, and personal social connecting often projects the false feeling that insurance sales money is just around the corner.
The internet has a similar way of social networking, with the added advantages of stepping into a forward zooming time machine. There are actually two different styles of what are considered social networks here. The first one is a mass conglomerate like the popular MySpace. These are hundreds of thousands of people are connecting with each other, with the emphasis on personality and a free website with pictures and brief articles. Also there is a newer social network called Twitter, which is again very socially orientated. Both of these provide minimal business opportunity.
If you take time using thoughtful internet searching, you will make more contacts with a business association, like Face Book. Within the membership of this organization are separate groups started by a member that you may be qualified to join. You can have others personally connect with you, if you have similar interests, or they read your published portfolio of your skills and abilities. Here is where you get a multiple function seed planter. You can ask questions of the entire social network, or refine your question to members of your group. Although you are allowed some self-promotion, do not over do it. The key ways to receive influence and recognition are to answer questions asked of the general network or of an inner social group you belong to.
Two major guidelines exist to become a trustworthy expert in your field. The first is to be as complete and accurate in appraising your personal abilities and achievements. Secondly, be very careful not to select answering a question you have little knowledge of. It backfires when another member with more expertise explains how silly your answer is. Therefore, join groups where you will be an asset, not a liability.
The advantage of insurance social networking is to make associations that develop into insurance sales. The internet also saves the two main articles of time and money. Join groups that are free and take advantage of all the free publicity you will receive. Unfortunately look ups are by peoples’ names and not business. So press your personal abilities to the maximum. Now look at the time advantage.
To go to a Chamber of Commerce meeting you have to clear scheduled time, get dressed up, attend the meeting, try to socialize a little, and drive back home. Maybe 2 1/2 hours are spent. If you belong to 10 closely, matched internet linked social groups, it could be 6:30 AM and you just got out of the shower. Using that same amount of time, you could search for some questions to intelligently answer, maybe ask a question of your own, seek out a couple of people to make a connection with, and gain information previously unknown about one of your groups.
Well published author, Don Yerke likes to concentrate on what you don’t know or what no one else dares to print. Tell it like it is.
Watch for his new paperback book debuting on Amazon this summer. It is loaded with great insurance marketing, brokerage, sales, and recruiting information.